During my six month co-op at Wayfair, I worked on the experiential creative team designing and all in-store signage assets for upcoming and existing Wayfair stores. On the team I was responsible for creating promotional signage, assets for pop-up events and activations, and a few digital campaigns. I worked with the Wayfair brand, Perigold Brand, as well as Specialty Retail Brands such as Joss and Main, Birch Lane, and All Modern, which are all showcased here. The work displayed here includes, holiday activation assets, illustrations, sustainability program revamp, business cards, coloring sheets, social media and a lot of in-store signage!